After a year out due to the pandemic, the NFL returned with two NFL London Games at Tottenham Hotspurs taking place across two consecutive weekends. Katy Preston, while at Wasserman as Operations Manager, supported in the operation delivery of the NFL Welcome Zone (fan zone).
The NFL Welcome Zone created a dedicated area and along the high road for fans ahead of the match as fans typically like to arrive early to socialise, take part in fun NFL activities, photo opportunities, performances to create that ultimate tailgate feeling of what is the core to an NFL event experience.
Client
NFL/Wasserman
Venue
Tottenham Hotspurs Stadium
ELEV8 Moment
Having four Lakenheath F-15s over the Tottenham Hotspur Stadium pre game.
Event Reality
The 3.30am wake up of event day to be on site for 4am, ready to shut the highroads and start preparation.