The second round of the UCI Track World Cup, hosted at the Sir Chris Hoy Velodrome in Glasgow. The four day event across 12 different disciplines.
Delivering the full production and fan zone activations. Bringing in a big screen, a track side live analysis studio, a full fan engagement programme, to live commentary and music programming to producing the athlete medal ceremonies and concourse fan zone activations.
In addition to event production, we produced the pre-event content and pre-records with athletes. Putting the athletes through their paces, by testing their Glaswegian knowledge to test their steady hand with a giant custom bike buzz wire!
Client
British Cycling
Venue
Sir Chris Hoy Velodrome, Glasgow
ELEV8 Moment
Has to be having a bag pipe player leading the athletes to the podium, as well as playing fans favourite tunes!
Fun Fact
The angle of the banking at the Sir Chris Hoy Velodrome in Glasgow is 45°.That’s a gradient of 1:1 or 100%. It’s the steepest track in the UK.